With the coming changes to Facebook Commenting rules for pharma and healthcare companies on August 15, we thought it was important to track how companies would handle the change (read more details here). This page will keep track of what happens to all the Facebook Pages that we’ve been tracking on the Pharma and Healthcare Social Media Wiki. We’ll be updating this page regularly as we hear of Pages making changes.
If you know of any Page that has changed or will be changing their policy, will stay up, will be taken down, or if something’s not correct, please send it to us via the form at the bottom of this page.
Pages are organized into one of four categories.
- Pages that are to be removed or already removed specifically because of the Facebook commenting changes.
- Pages that currently do not allow commenting, so are prime candidates for removal. These are the Pages on “Deathwatch”.
- Pages that currently allow commenting (and note that the walls have not fallen in around them).
- Pages that have already been removed (note that this could have been for any reason and could have happened any time in the past).
Our view is, of course, that companies should allow commenting. Our rationale for this is summed up in this post, so check it out.
Hat tip to John Mack for describing these Pages as being on Deathwatch on Twitter somewhere. I liked that enough that I had to use it. The names of all the Pages that still exist are hyperlinked, so check them out now because they may not last long. If there’s no link, that means the Page is gone.
UPDATED: August 15, 2011
Pages that have been confirmed removed or will be removed due to changes in Facebook commenting policy.
Take on Depression
sanofi-aventis VOICES (combined with Sanofi Aventis US page)
Fit in Your Skin
New Way RA
August 15: New pages removed
Breakaway from Cancer
Voices in PAH
In The Face of Pain
“Deathwatch” Pages. Pages that still exist, but could change since they currently do not allow commenting, so may be prime candidates for removal. (Note: allowing commenting via an application and not the native Facebook Wall counts as “not allowing comments”, as we believe leveraging the native Facebook functionality is a critical feature of any Facebook presence.)
Lilly Careers (8/17, note: page is currently unavailable, so could be removed)
Pages that already allow commenting. (Note: And none of them have received a warning letter or notice of violation from the FDA)
UPDATED, 8/15 (9:45pm EDT): Pages moved from “Deathwatch” that now have comments and Likes appearing.
I Am Pro Heart (PS: with 500 Likes already on its first post)
Pages that have always allowed comments:
Pages and applications that have been removed to date regardless of reason prior to August 15:
Bayer: 50 Years of the Pill
CCFA and Shire Virtual Walk
Don’t Blow It
Gardasil Facebook Page
It Girl Essentials
Marcia Strassman Novartis Oncology
My CML Circle
Novartis Clinical Trials
Reclast “On the Go Women”
Team Hank from Genzyme
Covidien TussiCaps Cap the Cough
If you know of a Page that has been removed or is going to be removed, please DM me (twitter) @ ohnoitsmrbill. We’ll make updates accordingly and be sure to give you credit.