It takes a big person to admit they’re wrong. This is especially true when it’s me, as I really don’t like doing this. Ever.
Well, here comes one of those rare times where I do admit it. There is one caveat: I’m not totally wrong. Just partially wrong.
You see, almost two and a half years ago I wrote a post called Ten Digital Marketing Ideas Pharma Companies Will Never Try (But Should). It ‘s actually the second most read post ever on Dose of Digital (second only to Facebook Pages Just Got Easier for Brands). That means about 8,000 of you will understand why I’m admitting I’m wrong today. In this post, I spelled out, well, 10 digital marketing ideas that I thought pharma companies would never try. Read More…